We arrange furniture correctly and increase sales. There were a lot of thoughts and so many things that I wanted to say, but I didn’t have time in the two previous issues, so before moving on to the tricks and tricks in presenting the exhibition in the salon, I added a third part concerning the arrangement of furniture in the store.
Let's get started!
Buyer requirements for a furniture store.
It's easy for me to buy
Where to start - measuring the room
Before you go shopping for furnishings, have a clear idea of what your apartment will look like with furniture. This is necessary to avoid making serious mistakes. A thoughtful, thorough approach to this problem consists of several stages and involves taking into account various nuances. That's why:
- We measure the room. For greater accuracy, it is better to invite a specialist at this stage. We measure the length, width, height of the walls. Better in several places. Distortions, alas, are not uncommon. Next, be sure to take into account corners and niches. Window sill height, window dimensions. Doorway. Location of switches and sockets.
- We take a blank sheet of paper, draw a floor plan on a scale of 1:3 millimeters, and put the results of all our measurements on it. We outline the windows and doors.
- We make a list of the necessary furniture. It depends on the size and configuration of the room, on its functionality.
You choose furniture in accordance with the interior style, the planning features of the room and, of course, your preferences too.
Criterion "Nice"
This criterion is influenced by such parameters as lighting in the store (general light or accents), cleanliness (sales floor, display cases, the product itself), as well as the atmosphere in the store (music accompaniment, for example).
Store atmosphere:
lighting in the store, accents on furniture, cleanliness of the hall, price tags, advertising materials, the hall is air-conditioned / heated, background music is played in the hall - rhythmic during peak hours, and slow during hours when there are few customers, the use of radio in the sales area is prohibited
We measure and “arrange” furniture in a virtual room
The second stage is to measure the parameters of the furniture. We cut out the layouts from paper and “arrange” them on our plan. We are looking for the most optimal option.
If you have the appropriate computer program, this hassle can be avoided. It is important that you see your room before you start arranging furniture in it. At this stage, it is important to understand how to arrange furniture so that the rooms do not look empty or cluttered. Decide on the functionality of each room.
"Easy" criterion
This criterion is influenced by such parameters as comfort of perception, assortment, presence of a consultant, highlighting a worthy collection, every detail is clearly visible and understandable price tags that correspond to the class of the store (price tags.... ooooh, this can even be highlighted as a separate topic... I’ll do it in my spare time)
Repetition is the mother of learning:
Most buyers are most attentive to the goods located on the right, and when moving inside the store, they turn left, counterclockwise. Thus, effective places for selling are: the central side in front of the entrance and the right side of the store from the entrance.
What is ergonomics
The third stage is to involve science. Yes, yes, you can’t go anywhere without her. Ergonomics will help us. This is the science of the proper organization of space during human interaction with the environment. In other words, how to adapt the interior to suit yourself so that it is physiologically and psychologically comfortable? So, from an ergonomic point of view, it is necessary to take into account the following parameters:
- The dimensions and height of the furniture, taking into account this time the dimensions of a particular person, that is, yours.
- The location of door handles, switches, sockets so that it is convenient for you.
- Placement of light sources in a room depending on its functionality.
- Determine the optimal distance between furnishings.
- Ensure free and unhindered movement around the room.
Ergonomics helps make a typical room exactly yours, taking into account all anthropometric and physiological characteristics. Just remember to consider the needs of the rest of the family, especially children. Ergonomics advises to take even pets into account.
We use an ergonomic method to arrange furniture in the room
Are there any universal requirements? Eat. To do this, you will have to take measurements again.
- The correct seat height is measured along the length of the lower leg. The seated legs should be bent at a right angle, with the foot on the floor.
- Arm length in a sitting position - in order to correctly calculate the parameters of the workplace. All necessary items on it must be accessible to the person sitting at the table.
- You need to measure a person’s height while standing in order to find out the optimal height of the maximum reach point.
- In order to determine the most convenient location of the switches, you need to measure the distance from the floor to the palm of your freely lowered hand.
- The distance from the floor to the eye level of a sitting person is measured in order to correctly position the TV or computer. When a person looks at the screen, his head should be straight or slightly lowered.
Taking into account all these requirements creates maximum comfort and protects health. To take into account the interests of all household members, you may have to buy folding, transformable furniture, or custom-made furniture.
Methods for arranging furniture
Thanks to a computer program or plan, you have a visual idea of what your room will look like with furniture. There are several types of its arrangement:
- symmetrical,
- circular,
- asymmetrical.
Which one you choose depends on the size and configuration of the room, the interior style, and your ideas about beauty and comfort too. And to make it easier for you to navigate, we will tell you about the features of each method.
Symmetrical arrangement of furniture involves paired pieces of furniture located at the same distance from the center of the composition, through which the axis of symmetry passes. Moreover, the center in this case is not necessarily the center of the room. This could be a bright piece of furniture - a TV, a window, a fireplace, and so on. This way of arranging furniture:
- Creates a feeling of stability and neatness.
- Give the environment harmony and rigor.
- This is the simplest and most budget-friendly way to decorate the interior. Buy paired furniture, arrange it on both sides of the compositional center and get a completely completed image.
This way of organizing space is typical of traditional classical styles. However, he:
- Not suitable for small and narrow rooms; it is quite difficult to maintain strict symmetry in a limited and elongated area.
- It perfectly detects all the unevenness of the walls and “jambs” of repairs.
- Seems too formal and boring.
The symmetrical method of arranging furniture is chosen by thorough, conservative, even pedantic people who value order most of all. In addition, it is very good for a large square room.
With the circular method, the center of the interior is selected - it could be a table, a chandelier, a coffee table, a carpet, and all the furniture is grouped around it. The centerpiece does not have to be in the center of the room. In large rooms there may be several such circles. This arrangement is best suited for spacious rooms. It is suitable for different styles and looks especially harmonious in a room with semicircular walls (for example, if there is a bay window).
Asymmetrical arrangement of furniture makes the interior more lively and dynamic. It's good because:
- Suitable for rooms of any configuration.
- Suitable for any modern interior style.
- Allows you to hide the imperfections of the room (curvature of the walls, for example).
- The disproportion of the room can also be disguised in this way.
- Gives more freedom for design imagination.
Large corner sofas, free-standing armchairs, coffee and coffee tables, and lighting fixtures help create asymmetry in the room. This arrangement allows for the presence of objects of different styles and colors. To avoid creating a feeling of chaos, you must follow the main principle: place large objects further away, small ones closer. At the same time, it is also important that the interior looks organic from different viewing points. Correctly determining the dominant feature of the interior will help you avoid the feeling of a disorderly clutter.
Layout
First, you need to draw up a plan for arranging furniture, which can be created either in a special computer program, or in the old-fashioned way - on paper. In the first case, it is much more convenient to work, since the program will request the parameters of the room and, based on them, will make the necessary calculations, when you have to do everything on paper yourself. All technical parameters of the room can be taken from the technical documentation of the house/apartment, or you can take measurements yourself, which anyone can do. Moreover, it is important to indicate on the plan absolutely all openings, niches and even communications in the correct scale.
This will allow you to evaluate the usable area of each room and clearly see what kind of furniture with specific measurements can fit in one position or another. At the same time, it is also important to take into account when making calculations that opening doors and drawers also eat up space and can interfere with free movement. When arranging furniture, window doors should also open freely, and if you plan to place transformable furniture with variable dimensions in the room, for example, a pull-out sofa, then this must also be taken into account.
To achieve correct ergonomics in the interior, it is necessary to highlight the main design element from which everything will be based. It could be a bed or a sofa, a closet or even a TV. As a rule, this is either the largest object in the room, or an object that attracts attention, which could well serve as a TV.
It is imperative to use every free corner where you can place:
- TV stand;
- narrow chest of drawers;
- coffee table;
- floor lamp;
- rack.
At the same time, it is important not to overload the space with unnecessary things and carefully work with decor, which should also be in moderation. Each room should remain spacious, and if there is a shortage of usable space, then it is necessary to add more reflective surfaces, mirrors to the interior and take care to improve the quality of lighting, both natural and artificial.
Choosing furniture according to the size of the room
You have decided on the interior style, chosen the method of arranging furniture, what else needs to be taken into account? Dimensions of the room. For example, for small rooms, bulky furniture is contraindicated. We choose a lighter and preferably lighter one. Light furniture lightens the interior and makes the room visually wider.
In addition, in a small room it is better to have multifunctional furniture: a transforming sofa with drawers for linen, a coffee table with shelves for storing books and magazines. And there should be little furniture, only the most necessary, very laconic, simple, without pronounced decor. With the right choice and arrangement, the room will not seem cramped. Other visual tricks will also help with this: light colors in the design, proper lighting, and the right style.
Large rooms have the opposite problem. A spacious room should not create a feeling of emptiness. Therefore, here you can afford more furniture, more decor.
Dependence on the size of the room
It is harmony that ensures comfort and correct perception of the living space, therefore the number and size of objects is selected based on the physical dimensions of each room. Let's discuss a few simple rules that will allow you to make the right choice regarding different types of premises according to their size.
Small room
The lack of space is always compensated by the versatility of furniture. This applies more to large things, for example, a sofa, which can easily be transformed into a place to sleep and relax. It could also be a table with shelves for storing various things, a wardrobe, and so on.
Before arranging furniture in a small room, it is first divided into zones according to their functional differences, and in each of them their center is determined. Any large items are contraindicated for such an interior, so the emphasis is on compact and multifunctional models and on a minimum number of decorations. In our case, we cannot overload the space, trying to leave as much free space as possible to create an airy effect.
An even better option is to completely abandon cabinet furniture. For example, it is much more effective to replace a large closet with a narrow compartment model or a wall-mounted wall. If the amount of free space is 10 square meters, then you can safely use shelving, and it would also be appropriate to choose a transformer sofa, the presence of which will help keep useful squares free.
In a small room, you also cannot do without focal things, which should be displayed in the center, when all other, secondary items are arranged around them. Let’s say that in the living room the emphasis is increasingly placed on the TV, around which they are already placing: upholstered furniture, coffee tables, flowerpots, and so on. Let's say that for the bedroom the center will be the bed, when the secondary objects will be the cabinets and the carpet.
Large room
The presence of dimensions makes it easier to choose comfortable furniture and not limit yourself in anything, but the configuration of the room, the presence and location of light sources, as well as the functionality of the space play an important role here.
Even if there is sufficient space, it still needs to be zoned. The number of zones directly depends on the lifestyle and the number of people living, however, a standard large room can be divided into the following parts:
- recreation area;
- cabinet;
- dining room;
- sleeping area.
As a rule, such a combination of zones is possible after redevelopment, where the living room is combined with the kitchen and sometimes with the hallway. In any case, when choosing furniture, you need to maintain its balance relative to the free space, because an excess of it will clutter it, and a lack of it will make it empty and uninhabited. However, the number of zones will also determine how and how to delimit them. Most often, shelving of various formats and low sofas act as a delimiter, but areas can also be separated using light, floor/ceiling height, or using carpets and paths. At the same time, we also arrange the zones in such a way that in any case the largest objects should be in the center, and compact ones near the main elements.
If the room, although large in scale, has a non-standard layout, then it is worth making custom-made furniture so that it is possible to use narrow areas or display objects, for example, near semicircular walls or near the “fifth” corner. Also, it is often in the largest space of an apartment or house that a living room is arranged with a circular arrangement of furniture. In this case, you can leave a TV, coffee table or fireplace portal as the central point. In such an interior, armchairs of the same shape and a modular sofa will look great. The closeness of the space from other adjacent rooms will add special comfort, for which you can use shelving, cabinets or even an aquarium. However, do not forget about free passage to other rooms, for which it is necessary to organize an uncluttered space at the junction of two rooms.
Narrow room
It would seem that this is the most inconvenient and impractical layout option, but with proper arrangement of furniture you can still achieve the desired comfort. Here it is important to think through ergonomics so that there are no empty areas in the room. These areas can always be covered with functional and small furniture, such as a bedside table, floor lamp or vase. However, you should not reload the interior, as this will only enhance the effect of the tunnel.
The optimal solution for this layout is to divide the room into two zones that could form regular squares. The functionality of such zones can be assigned whatever you want, and it is recommended to delimit it with shelving or mobile partitions, but not with bulky furniture or curtains.
If there is a living area, then the furniture in it is arranged according to the principle of asymmetry, in which the sofa is placed at an angle, which will allow you to create a broken line in the interior. With this arrangement of the sofa, all attention will go to it, distracting from the bulky closet. With these two large items, the space around them is further filled with smaller items.
If the parameters of the room do not allow placing large objects in the center, then there is only one way out - to place them along the walls. Asymmetry will help hide the irregular shape of the room. The decoration of the space is completed with compact armchairs, floor lamps and flowerpots. Moreover, their placement should take place in atypical places, thereby creating slight chaos, which will also divert attention from the narrowness of the room.
If the narrow room is a bedroom, then the main furniture is placed along one wall. Here you can arrange everything linearly, but you can also try using a checkerboard arrangement, which will ensure free movement around the room. If the room is large but narrow, then it would be appropriate to use an L-shaped or U-shaped arrangement of furniture.
Furniture as a zoning element
To achieve greater harmony, it is advisable to divide large spaces into several zones. In this case, furniture can be used to mark boundaries. This, of course, will make adjustments to the arrangement. For example, when combining a kitchen with a living room (a fairly common option), such a border zone can be a bar counter or a sofa. The bedroom can be separated from the living room by a light shelving unit or wardrobe.
Features of the children's room furnishings
Particular attention should be paid to the zoning of the children's room. Especially if it is intended for two or more children. The children's room “grows” with the child; its interior is the most changeable. But the requirements for furniture remain the same: it must be safe, practical and functional. Safe means:
- Made from natural environmentally friendly materials.
- Reliable and stable, but not heavy.
- Has no sharp corners.
- Suitable for the child's age.
The children's room should contain: a sleeping area - a sofa or bed, a playing area - a carpet, drawers and boxes for toys, an activity area - a desk, chairs, shelving and a bookcase. You also need to place a wardrobe, shelves and chests of drawers. It seems impossible to combine all this in one room and still have enough free space for games. It is sometimes impossible to do without combined furniture.